REVENGE Has Never Been Sweeter

It started off doubtfully. Before REVENGE premiered, there was a heavy promotional push behind the show. Billboards and magazine ads of the upcoming show could be found everywhere, and TV spots were repeated ad nauseum. It definitely got some buzz for the show. On top of all this, ABC and Amazon's Kindle offered the pilot script for free as well as gave Kindle users the chance to watch the first episode before it was shown on TV. 

When the show debuted on September 21, 2011, it was described as essentially unconvincing and also quite likable. However, it debuted to an audience of over 10 million people and some very positive reaction from the people who watched it.

REVENGE was quite the ride; Emily Van Camp transformed completely, playing against type, into a vengeful, hurt young woman out to avenge her father. Her main enemy, Victoria Grayson, the Queen Bee of the Hamptons socialite scene (portrayed brilliantly by Madeleine Stowe), was equally bitchy and scheming. The concept was intriguing, but also seemed limited; how much could be milked out of this?

Turns out, a lot. Despite some initial hesitation, critics started to slowly come around in regards to the show. The same could be said of the TV audience. After a few weeks of slowly declining ratings, the show managed to turn it around and starting posted bigger and bigger numbers. Indeed, the show found its footing pretty fast and, with solid and entertaining writing, started to win back its viewers and to actually grow, which is definitely  not a common occurrence in today's TV climate.

The final, victorious piece of news came when ABC renewed REVENGE for a full 22 episodes. It seems like Emily will keep on getting revenge after all.